Beacon-based Marketing

Beacons use Bluetooth BLE technology to let you connect with potential customers in a 300ft range. We use iBeacons & Eddystones, both popular beacon protocols from Apple & Google. Businesses can leverage this to connect and engage their consumers by offering convenience, information, and more to prove their value.

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Geo-location-based Marketing

Small businesses can create a virtual geofence around their brick and mortar location using GPS geolocation technology to market to customers within or passing through that zone. Consumers are 7x more likely to engage with push notifications triggered based on proximity. Businesses can then use this notification to drive in additional foot traffic and offer convenience with personalized and relevant messages.

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Better Results Through Analytics

Advanced analytics and data tracking are one of the biggest advantages of proximity marketing, beacons, and geolocation. Consumer behavior can provide deep insights into the mind of the customer and help track important analytics like campaign results, popular products, peak times, demographic information, loyalty, and more. Not only can this help optimize product placement and layouts, but it will help your business make better marketing decisions overall.

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How Retailers Use Proximity Marketing

Drive foot traffic to your store

Retailers can use push notification messages to target people passing by with tailored offers and deals to increase foot traffic and customer engagement.

Indoor Positioning & Navigation

Bluetooth Beacons can help with store navigation, helping customers easily find the products they are looking for and ultimately have a superior shopping experience.

In-Store Marketing

Increase conversions and drive higher sales with product offers sent directly to your customers within the store.

Other Use Cases

Snyxius works with the following industries to improve marketing efforts with beacon technology

Restaurant Express Order & Pickup

Restaurants can use beacons to track customers pulling up in their driveway and offer them express services.

Mobile Museum Exhibit Tours

Museums can use beacons to offer indoor navigation and relevant content for paintings & artifacts on their mobile devices.

Automated Hotel Check-ins & Check-outs

Hotels can trigger automated check-ins when a customer with a reservation walks-in.

Monitor Student Attendance in Class

Teachers & parents can easily track their student's attendance for a class and whether they arrived late or early.