Web design is an integral part of web development. A website is the online image of an organization. New and evolving web design trends are taking over the traditional old designs to usher in the best user experiences. When a user opts for his mobile device instead of his laptop to visit a site, the site should bestow him the same pleasant experience of surfing. A user takes only 4 to 6 seconds to decide whether they are going to continue browsing the site or not.

Web design dictates if the site is visually attractive, easy to navigate and appealing in an aesthetic way to give a visitor or a potential customer the first and last impression. Web design trends that grab attention and continue to dominate, to sell your business are:

Responsive Design

Responsive Design is bringing in the much needed transformation in web design to adapt to the over exploding use of mobile devices to surf the internet. 90% of people use multiple screens sequentially to carry out different tasks at different times of the day. Responsive web development design allows the layout to adjust according to the user’s behavior and environment depending on the screen and platform. Responsive web design calls for an optimal user experience through easy navigation irrespective of any user platform. 74% of users return to a website which is mobile optimized. Besides, reports publish that Google encourages responsive design to improve SEO for a site as it reduces the necessity for multiple sub domains which in turn leads to duplicated content.

Visual Representation

“A picture is worth a thousand words” – Napoleon Bonaparte

Displaying information visually through less text is a new and effective weapon of a good web design. Sites which share information through use of pictures, video, and interactive functionalities have more engrossed visitors than text laden websites. Visual representation helps in a fast and quick capture of a site’s business. Story telling through exciting engagement and depicting in the form of visual graphics guide users to understand and comprehend his requisites from the web portal easily.

Flat Design

Flat design is a plain and clear interface design which eliminates the use of shadows, embossing, gradients and any 3-D effects. Basically, it encourages the use of smooth colors and minimal use of styling elements to create a simple page. Flat design lands a page the simplicity that beholds some best user interfaces and without any clutter and unnecessary elements. Too much clutter in the page is one of the top 10 reasons why a person leaves a website, so keeping simple is the key. At the centre of this design trend is the idea of a simple, clear and user friendly site. Simple design doesn’t mean a site with bare minimum elements but accommodating more information in a legible and intelligible way.

It’s time you adapt to the new web design trends to avoid being left out in the lurch