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6 CRM Strategies That Will Be a Game Changer for Your Company

 “Only those who become attached to their customers figuratively and literally will survive”.                                                       …

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3 Reasons to consider a Build-Operate-Transfer outsourcing for your offshore software development

Welcome to the installment part of offshore software development. In the previous article, we had talked about what type of offshore software development outsourcing is right for you?  By reading our previous article, you have understood that most businesses are …

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8 common mistakes to avoid when developing your minimum viable product

In startup environment mistakes are very common; nine out of ten startups fails. This is hard but, bleak truth. However, to avoid failure rate many startups started to build Minimum Viable Product. But, still, there are few startups, who are …

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Quick, Transparent, and Adaptive: Agile Marketing Is Reactive Speed

According to Forrester research, 69% of marketer leaders say they face problem in annual planning. And the reason behind is, they are still working the same way they did a decade ago: research, plan, create, distribute, and measure. This strategy …

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How mobile is transforming healthcare for a better life ahead.

Without a doubt, mobile technology has transformed the way the entire health care ecosystem works. Today, it doesn’t matter where you live in the world. Because mobile technologies are making it easier for healthcare professional to deliver the best care possible to …

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What does it take to build a successful social messaging app like Snapchat?

As we are coming to the end of 2017, we’ll start to notice the popularity of the social messaging app. Today social messaging app has become the new trend. A report by The Economist, which says: A quarter of all …

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How these 6 retailers are driving millions in sales through proximity marketing.

A research firm TechNavio reveals that the global enterprise location-based service and advertising market project will touch 7.6 Billion USD by 2020, at a compound annual growth rate of 30.22%. Wow, the figure is astonishing and the reason behind this …

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The Best HubSpot and Salesforce CRM Tips

Have you ever thought why is it, that customer often says they feel neglected by their suppliers? It is because most of the suppliers do not know how to manage relationships with customers. As a marketer, you must know that …

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Why is Customer Acquisition Cost the Most Important Metric in a SaaS Business?

  “If you torture the data long enough, it will confess to anything.”                                                       …

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How 3rd Party Pokémon GO App Developers Used API To Their Advantage

It was July 2016, when the world witnessed a phenomenon which has left  people astonished. This game has changed the gaming industry for forever by introducing the augmented reality concept. Yes, you guessed it right. We are talking about “Pokémon …

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How to run a Scrum Planning Meeting like a pro?

We all know about scrum, don’t we? But still, we fight to employ the scrum in our work space. Many project managers grow up in software development industry thinking that building complex products through iterative approach can lead to disaster. And this …

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The Pitfalls Your Business Should Avoid When Using an On-Demand Business Model

In this age of technology where consumers are demanding immediate response on service requests, companies need to act fast. And this became popular with Uber although Lyft was the first player to enter the market. Uber was the first business …

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